Link Building Mistakes You Should Avoid

Link Building Mistakes

Link building has always been one of the most abused SEO strategies out there. For this reason, many search engines have developed filters to check out the black-hat link building schemes. Some signs that indicate this behavior are:

Link Building Mistakes

Link Building Mistakes

Sudden break out of links. Links from site’s with bad reputations. Signs that you are selling links to your website. Any other signs which indicate that your link growth is not natural and is for the sole purpose of improving the site’s SEO.

The following are a various mistakes which an internet marketer could potentially fall into when trying to build links to his or her website and end up with the site being banned by search engines.

Link Buying and Selling

There was a time when link buying and selling was a common practice. Any site could simply buy links by improving their SEO and search engine rankings. The search engines did not like this because, this way, the search engine ranking would pretty much depend upon how much money you were able to spend buying links, and not on the site’s actual merit and relevancy.

Link Exchanges

There has been a debate in the online marketing world as to how effective link exchanges are to rank your site in the search engines. From past many years it has become clear that most search engines ignore reciprocal links. Link exchanges will not hurt, but probably it won’t help you much either.

Link Networks

When you join a link network, they ask you to provide a text link and a URL. This link text and URL will be spread throughout the other websites on the link network and links to these websites will be added to your website in return. Do not join link networks. With this tactic, you can give up all control over who links to you and the search engines will associate you with website with bad reputations.


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