Some Link Building Mistakes to Avoid

Link building is the most important strategy of a site optimization campaign. Backlinks plays a key role to get a site on the first page of a search engine. It has such a powerful effect on site rankings that most people spend a lot of time focusing on them.

However, there are some people who misunderstand the whole point of getting links to their site. What you must remember is that not all backlinks are good for your site. Some of them can even get your site penalized. What you must focus on getting is quality and not quantity. A successful link building campaign is when you make it look as natural as possible. The search engines will pick up any unnatural patterns and will take no time to penalize the site who has adopted that unethical strategy. You must stay away from the sites which cannot be analyzed by the search engines.

Remember the links placed on the site can work in your favor or it can work adversely. Adding links to a page, which uses a robot.txt file can be worthless as  Google can’t read its content.

Again generating links from irrelevant sites is a complete waste of time. This is one of the biggest link building mistakes that most people make. Research and take time to find relevant sites to get the backlinks. It will really pay off as your chances of getting more hits is high.

The page rank is another important factor to catch up on. If a home page has a PR 5 and a new page is added to it, its page rank will be 0. You can use a page rank to your advantage.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s

%d bloggers like this: